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Vision

A New Zealand where meaningful farewells are valued as an essential part of healthy grieving.

Mission

​To represent, lead and advocate for our members in quality, standards and education

To provide our members with relevant support and information

To promote public awareness of the value of a meaningful farewell

 

Funeral Directors Association Qualities

Genuine
Sincere in all we say and do

Integrity
Highest standards on all occasions

Respect
Ensure what we do lines up with what we say

Wisdom
Application of the knowledge with which we can assist others

Collaboration
Working with Members and others in the profession

Leadership
Community role model

Confidentiality
Discretion at all times

Making a Difference
Supporting families and whanau

Communication
Sharing and exchanging information

Transparency
Being as open as confidentiality allows